With about 1 billion monthly active users worldwide, TikTok has become the go-to app for many influencers and brands. This amount of audience means better exposure for your content. However, the disappointment reaches higher levels when your video gets 0 views on TikTok.
Nowadays, experts estimate that TikTok users watch 167 million videos on the app within one “internet minute”. That means if you’re getting 0 views on your TikTok, you’re missing out on countless opportunities. That’s because video views usually translate into more followers and more sales. That is why you should thrive to get a slice of all the action going on TikTok.
If your number of views is 0, do not panic. We will help you break the barrier and make the most of your TikTok experience. Here is how:
Reasons behind “No Views” on TikTok
No one wants to see a big ZERO on their view count, even after an hour or a few days. Instead of giving in to frustration, try to understand why this is happening. It might be a simple mistake or something that you’ll need to work on. In all cases, finding out the reasons behind this issue will help you avoid it in the future.
Getting no views at all on TikTok can be traced to a few reasons. Here are some of them:
- Your video might be “under review”. TikTok needs to ensure all videos posted on their platform follow their community guidelines. So, they try to review any suspicious content, before publishing it. Any video with inappropriate content will be held back. If you have a new profile, TikTok will also check to make sure it’s not a fake account. At this stage, all you can do is wait. You’ll normally get notified that a certain video is still being reviewed.
- The privacy settings of the video might be set to “Only me”. In this case, TikTok will not show your video to any other users. Only you can see it.
- Check the privacy settings of your TikTok profile. If it’s a private account, your videos will be shown to your followers only. This can negatively affect the number of views on your TikTok. However, if you have any followers, the number should not be 0.
- There could be a glitch or an error. Try to restart the app.
How to fix the 0 views issue on TikTok?
One of the worst things a content creator can face on any platform is getting no views on their videos. Most probably, you have spent hours (if not days) planning, filming, and editing your video. For no one to see it in the end, this can be extremely disappointing.
We understand your frustration. But do not worry! There is still hope. Your time and efforts will not go to waste. Here are some tips to help you overcome the 0 views issue:
Check the status of the TikTok server
First, you must ensure your device is properly connected to the internet. This might be the reason the views count has not been updated on your device, yet. There is also the possibility that the TikTok server is down. You can try to ask around or Google “status of TikTok server”. In case the server is down, there’s not much you can do. So, just wait it out.
Save your TikTok video from getting stuck “Under Review”
Before starting to post on TikTok, make yourself familiar with their community guidelines. This can save you a lot of hassle in the future. In general, the app will ban any video that includes violence, nudity, hateful, or illegal content.
The guidelines of TikTok do not just apply to the video content. Your caption also must not contain any profanity. Just like most social media platforms like Youtube, TikTok does not also tolerate any breaches of copyright rules.
If you’re new to TikTok, your first 5 videos will probably go under review. This is a standard procedure for new users. Usually, a video review should take from 6 to 24 hours. Sticking to the rules and guidelines can speed up this process. It will also ensure your TikTok video will not get banned.
Avoid violating any copyrights
Just as mentioned above, TikTok does not mess around with copyright issues. In fact, the app promotes itself as a hub of original content. So, before posting any video on TikTok, make sure the content is yours. If not, then you must have permission to post it from the original owners.
Copyright rules apply to everything in the video, from the soundtrack to the people filmed. TikTok also offers some soundtracks that you can use for free. Violating any copyright rules might get your video banned. As a result, TikTok may de-prioritize or “shadowban” any other videos you publish on your profile.
Also, keep in mind that your account can get banned or restricted when you use fae views tools etc…
Check your privacy settings
In the “online world”, you need to protect your privacy. However, having extremely high privacy settings can negatively affect your videos’ view count. If you have a private TikTok account, you should be aware that only your followers will be able to view anything you post. To open your videos to the public, follow these steps:
- Open your TikTok account.
- Click on the three horizontal lines at the top of the screen.
- Scroll down till you reach the “Settings and Privacy” section.
- Now, click on the Privacy icon.
- Make sure it’s not set to “Private”.
The same scenario applies to the privacy settings of your TikTok posts. You need to make sure the privacy of any video is not set to “Only me”. Otherwise, no one else except you, will be able to see your post.
You can set a different privacy setting for each video you post on TikTok. Even if you have a public account, you can still choose to make your videos private. Have you changed your mind after posting a video? No, problem. The post privacy settings can easily be adjusted. Here is how:
Setting the privacy settings for a new video:
- Create the video.
- Tap on “Who can watch this video” on the post screen.
- Choose the privacy setting you want.
Changing the privacy settings for an existing video:
- Go to the video you want to adjust.
- Tap on the three dots on the side.
- Scroll down till you find “Privacy settings” at the bottom.
- Click on “Who can watch this video”.
- Choose the privacy setting you want.
Adjusting the privacy settings of your video will not reset its views count. However, decreasing the privacy level will give your videos more exposure. This can increase the number of views.
Create a brand new account
Many theories say that the first 5 videos you post on TikTok will determine the future of your account. According to the algorithm, if these videos do not perform well, the system will limit your future impressions.
You’ll not get notified by TikTok. However, you can keep an eye on the views you get. If you notice your videos are getting fewer and fewer impressions, you might have done something wrong. The algorithm is not happy with your account.
You can try deleting your current TikTok account and creating a new one. Usually, the IMEI number of your phone is somehow connected to your account. So, it would help if you used another phone to create your new TikTok account.
If all the above methods did not seem to help, then most likely, you have been shadowbanned by TikTok.
What Is a Shadowban?
It’s a kind of restriction imposed by TikTok. Being shadowbanned will prevent your videos from appearing on the “For You” page or on hashtag results of the app. You’ll not get directly notified about the ban. However, there are some ways to find out.
If the number of impressions on your TikTok videos is getting much lower than usual, this can be an indicator. Try to see if your videos appear on the hashtag results. Search for any hashtag you have used. If you cannot find your videos, then most probably TikTok has shadowbanned your TikTok account. In this case, you can submit an appeal to TikTok to remove the ban.
From zero views to TikTok hero
Like most popular social media platforms, TikTok gives high-quality videos more exposure. To determine the quality of your video, the completion rate plays a critical role. This is the percentage of people who have watched your video from start to end.
Another key criterion is the watch time of your TikTok videos. This measures how much of your video has been watched. The longer the people watch the video, the better this ratio will be. That’s why you need to post good, engaging content. Also, try to make your videos short. This way, more people will complete the video, without getting bored.
Making videos and sharing content is an art. Master it to increase your organic impressions!
